MINISO Stocks Up For Busy Holiday Season, Opening 18 Additional Stores Across North America


New stores are in California, Maryland, New Jersey, new York, Delaware, Massachusetts, Pennsylvania, Texas and Virginia. The first 100 customers at each Grand Opening will receive free gift bags and buyers can enter a raffle to win gift certificates up to $ 300. Social media influencers will also be on hand to participate in the festivities.

“These holidays, MINISO is the place to go to find well-stocked stores with unique and lightweight offers under $ 10,” noted Andrew Xie, Managing Director of MINISO North America. “Our long-standing relationships with manufacturers allow us to effectively plan ahead to determine the amount of inventory and guaranteed shipping requirements necessary to ensure consumers have a pleasant shopping experience. With thousands of suppliers across the world and a presence in over 90 countries, we have a world-class supply chain model that delivers on its promises. “

MINISO offers exclusive licenses with top brands and a fun experience, especially for Gen Z buyers looking for quality products at affordable prices. The retailer is known for its plush toys, home decor and organizers, beauty and wellness items, fashion accessories and electronics. Customers appreciate the original licensing collaborations with their favorite characters such as Marvel, Mickey mouse & Friends, Sanrio, We Bare Bears, Tom & Jerry and Coca-Cola.

MINISO arrived in the United States in april 2017, finding success in the West Coast markets. The expansion will position MINISO at number one $ 10 store in North America.

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Lifestyle retailer MINISO offers high-quality housewares, cosmetics, food, toys and more at affordable prices through its 10 N ‘Under stores. Founded in 2013, the company has grown rapidly worldwide, with 4,749 stores in 99 markets around the world as of June 30, 2021. Elegant and equipped with the latest essentials, MINISO points of sale allow everyone to have a little fun all the time while enjoying life’s little surprises.


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